Reels are officially available on Facebook!
At the end of February, Meta announced they would be officially rolling out Reels to Facebook. With the incredible success on Instagram and the rising popularity of short-form video content, Meta is doubling down on Reel for good!
To start taking advantage of this new update, you can create and share Facebook Reels one of two ways:
To create your first Reel on Facebook, head to the camera icon from the ‘Reels and Short Video’ section in the Facebook News Feed.
From there (much like on Instagram) you can record up to 60-second clips, upload videos from your camera roll, or incorporate both! You can also turn any Facebook Story into a Reel. Once you’re happy with the end result, tap ‘Share’!
If you’re not ready to post your Reel, you can press ‘Save As Draft’ to post at a later date.
To share an existing Instagram Reel to Facebook, open up Instagram and head into your ‘Setting’. (You can find this by clicking on the top-right hand lines on your profile.)
In ‘Settings’, click ‘Privacy’, then head to ‘Reels.’ From there, toggle ‘Recommend on Facebook’ on.
If you prefer to only share select Reels from Instagram, make sure to keep your ‘Recommend on Facebook’ toggle turned off. You’ll still have the option to ‘Recommend on Facebook’ when you go to share each Reel.
And thats it! You’re ready to start sharing Reels!