Google+ is already good for rankings
When Google+ launched there was a good level of initial hype surrounding it and lots of people wanted to sign up. But over the months that followed that hype seems to have died away – especially in my circle of friends. The general feeling was that Google+ is good and it certainly looks better and cleaner than Facebook does, but all my friends already have a Facebook account, so what is the point?
On a personal level, Google+ isn’t going to appeal to most people because it doesn’t offer much that Facebook cannot. From a business point of view however, it looks like a great way to give your website and its content an additional boost.
If Google were completely honest they would admit that they would never have launched a new feature that wouldn’t in some way tie in with their search engine – and I think that’s important to remember for your business.
Chris Brogan & Guy Kawasaki discuss Google+
Google+ hasn’t even been around 6 months yet, and it’s considered a major player in the social media realm. It regularly draws comparisons to both Facebook and Twitter. But, Google+ does have one thing going for it that currently Facebook and Twitter doesn’t: it’s good for rankings… in Google. Imagine that.
At the BlogWorld Expo in L.A., Alltops, Guy Kawasaki and Human Business Works President Chris Brogan had a very interesting discussion about all things Google+.
During the session, a question was raised “Is there now connections between google plus and search rankings?” Brogan stated that:
“Google doesn’t index all of Facebook right now. It’s a lost cause for SEO, they’re also no longer indexing Twitter. Google does index anything publicly for Google+”
It should be noted that Facebook doesn’t allow it. Kawasaki chimed in that this is probably a direct result of the relationship between Facebook and Bing.
If you Google Chris Brogan’s name, you’ll see his Google+ stuff shooting up the rankings. The same holds true for anyone. When you post something publicly it’ll begin working for you, he states “It’s a Google thing”.
Brogan would go on to say:
“Google has such advantages, I don’t see how they can’t be a success with Google+ … I’m amazed that people are so skeptical, especially those in the tech press”.
It’ll be interesting to follow this and see if Google+ does reach the level that both Brogan and Kawasaki think it can.
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