New Google Maps Update: Questions and Answers

question mark on blue background
24th February 2022 | | Blog, Marketing, Search Engine Optimisation

Have you spotted the new feature that is popping up in Google Maps?

A handful of users and SEO experts have noticed the question and answer feature is now appearing within Google Maps interface.

The ‘Question and Answer’ feature originally launched in 2017 and allows users to ask relevant questions, and businesses to respond directly via Google My Business account. Though this feature isn’t anything new, it was previously only available in search results.

Question and Answers in Google Business Listing

So what does this mean for you? 

The question and answer feature allow users on the Google Maps platform to get more details about your business from your local community. As it allows anyone to ask a question and anyone to post an answer, it’s important to monitor what is being said and proactively answer questions from your community.

This feature is still very new and not available to everyone. It’s likely Google will be carrying out some beta testing so you might not be able to see it for your business right away. 

To reply to your questions:

  1. Login in to your Google My Business account
  2. Search for your business listing in Google Search or Google Maps
  3. Scroll/find the ‘Question and Answer’ section
  4. Select ‘See questions’
  5. Next to the question, select ‘Answer’

Once you’ve answered, the person who asked the question will get a notification. You can also turn on notifications in your Google My Business account settings to be notified when you get a question. 

Our SEO team are always here to give you a helping hand. To optimise your business listing, get in touch today! 

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