15 February 2018 | Lucy Mander | Marketing
Link building is the process of getting other websites to link back to your website. All practices should be building links to drive referral traffic and increase their site’s authority.
Search engines use links to crawl the web; they will crawl the links between the individual pages on your website, and they will crawl the links between entire websites. If you can master the art of building high-quality links, it can truly put you ahead of your competition.
There are many techniques for building links:
- Press releases can create many natural links
- Find out opportunities from your competitors link profiles
- Generate case studies to attract natural links
- Make sure people can embed your videos easily
- Launch an event page to drive links
- Be confident to link to other sites
- Share personal stories to attract natural links
- Join in Chamber of Commerce
- Sponsor Events
- Write Reviews on different sites
- Publish webinars to attract links
- Profile links from your social media accounts and forums
- Run contests to get links
- Add your company to business directories
- Submit your site to feedback sites
- Ask your friends to link who have their own websites
- Publish newsletters
- Strategic guest blogging
- Find relevant link building opportunities
If you would like any further information then please give the Dental Design team a call on: 01202 677277
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