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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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It couldn’t be more vital for a dental practice or medical professional to have control over their online reputation. PR professionals across the world have for a long time preached the golden rule: The best time to start a brand…
Google has begun testing promoted video ads in search results, in a move aimed at broadening its ad capabilities to include more multimedia rather than just links. The search giant is keeping silent on any details, but it makes sense…
Planning the marketing of your event is just as important as planning the event itself. You need to begin by thinking, who is your target audience and why will they attend your open day/practice event? Ensure you know the types…
Ever wondered how Google actually works? The search giant has recently given a rare glimpse inside the vast data centres around the globe that power its services. The firm has revealed how the intricate maze of computers that process Internet search requests, show…
Now, it’s not just because I’m a girl and therefore must love shoes (of course I do), that I’ve decided to blog about smart search technology for mobile as seen on shoes.com. The online retailer Shoes.com, (for their Canadian mobile…
Having a website is important and so is the website’s rankings in Google. But, converting your visitors and generating enquiries at your practice is the most important! Google ads/Pay-per-click (PPC) is incredibly useful at promoting your practice and treatments in…
With a few simple techniques, you can increase the chances that your dental practice’s Twitter account shows up in both Twitter and Google search. Keywords that you’re already using in the metadata of your website are a good place to…
According to a new report by research house Forrester, marketers believe that Facebook is the best performing social ad platform, leaving other social sites trailing behind. Facebook provides the best value for money. More than 80% of respondents pay to…
The internet has become the primary source people use to research local businesses including dental practices. If you own a dental practice and would like to know just how important it is to have a good presence on the internet,…
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