Choosing a domain name for your Dental website is one of the most important factors to consider to create your online brand and your online identity. This is, however, a lot easier said than done! There are a few important factors you should consider before deciding on a domain name for your website. I've put together some tips to choosing one, but ultimately the decision is down to you!
Branded domains do not contain keywords and are ideally short, aesthetically pleasing and easy to remember. This could be a word you've invented, a word with an obscure reference to your business or it may simply be a set of initials. It could also be a word or words in English or in a foreign language. What's important to remember is that this domain name will represent everything your company does or sells and that you must build up your brand around it.Whilst Google has traditionally ranked keyword rich domains higher – branded domain names are becoming more favoured as less emphasis is placed on keywords being part of a website's URL.