Top Ten List For Writing Lists!
It’s great that your dental practice has a blog; however I’m convinced that on at least one occasion, you’ve come across writers block. What exactly are patients going to be interested in reading? Are you going too in depth for readers that know little of the industry? One great way to create good, easy to digest content, is to create a list.
Here’s why a ‘top ten’ is a winning format to choose for your blog:
- Posts with “Top 10” in the title get clicks.
- Easy to read. Readers can jump to whichever section of the list they are most interested in.
- Complicated topics can be broken down into smaller parts to make something easier to understand.
- The format is extremely flexible, regardless of your topic; you can use it to entertain, inform, or educate your audience.
So here are our top ten tips for writing a top ten list:
1. Choose the right topic and tone- who would you like to read this? Keep your target audience in mind.
2. Write great headings and subheadings- grab the reader’s attention
3. Be bold with your formatting
4. Organise your list- most important first
5. Don’t makes lists within your list- it over complicate things.
6. Make sure your list is the start of your article.
7. Use images- break up your list with imagery
8. Be consistent
9. Have an opinion
10. Don’t forget to edit- there’s nothing worse than reading something with appalling grammar.
To conclude, I love lists, they help me to organise my day into smaller easier tasks and snippets. They also help to organise your content in the same way, making it easier for the reader. Love lists and you’ll have endless ideas for your blog!
If you would like further information about how content marketing can help your practice, give Dental Design a call on 01202 677 277 who will be happy to help you
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