It’s been a busy time for Twitter with this latest update on the heels of several recent Twitter changes. Earlier this month Twitter also unveiled tailored trends, hashtag pages, a redesigned logo and Facebook integration of handles, photos and hashtags.
This week, Twitter updated its “expanded tweets” feature, allowing users to see more interactive content — such as news stories, video galleries and audio clips — inside tweets via a desktop or mobile browser.
For example, when people expand a tweet containing a news article from the “growing group” of Twitter partner sites, people will see a headline, introduction and sometimes the Twitter accounts of the publisher and writer.
“People can preview articles from news sources like The New York Times, see images from websites like WWE and play dynamic content from broadcasters like BET,” Twitter’s Robert Weeks told Mashable.
Partner websites listed in the announcement were The New York Times, The San Francisco Chronicle, Der Spiegel Online, WWE, Buzzfeed, TMZ, BET’s 106 & Park, Lifetime, Dailymotion.
Soundcloud also revealed it is a partner. Audio clips from Soundcloud will now appear in expanded tweets.
Previously, expanded tweets showed videos from YouTube and photographs from Instagram. The expanded tweet above from @BETawards shows a slick new video gallery.