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  • How AI Helps Dentists Appear in Google’s “People Also Ask” and Featured Snippets

    28 November 2025 | | AI

    Dentists are constantly looking for ways to stand out on Google. While traditional SEO is still essential, the rise of AI-driven search behaviour has changed how visibility works, especially when it comes to People Also Ask (PAA) boxes and featured…

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    Out With The Old, In With The Accurate – Looking Beyond Google Analytics

    21 November 2025 | | Marketing, Search Engine Optimisation

    For years, Google Analytics has been the backbone of how we understand website performance – tracking patient visits, form submissions, and campaign success. It’s familiar, powerful, and free. But lately, we’ve been asking ourselves: are there better-suited tools out there?…

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    How Email Automation Converts More Dental Leads

    21 November 2025 | | Lead Generation

    When it comes to attracting new patients and keeping existing ones engaged, dental practices often focus on their website, social media and paid advertising. While these channels are important, one of the most powerful and often overlooked tools in dental…

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    Short Term Gain, Long Term Same? Why Pay-Per-Click Can Come Before SEO

    21 November 2025 | | Blog, Pay Per Click, Search Engine Optimisation

    What do you want? I don’t mean to sound impertinent there, but it’s a (if you’ll excuse the pun) pertinent question. From a marketing perspective, establishing what you actually need is vital to ensure that what you’re doing is driving…

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    🦷 Zero-Click Searches: What Dentists Need to Know About Google’s New SERP Features

    20 October 2025 | | AI, Search Engine Optimisation

    In 2025, Google’s search results pages (SERPs) look very different from a few years ago. Between AI-generated summaries, featured snippets, “People also ask” boxes, and Google Business Profiles, many users now find the answers they need without ever clicking a…

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    Boosting Citations in LLMs

    14 October 2025 | | Uncategorised

    With AI systems like ChatGPT and Google’s AI Overviews shaping how people find answers, dentists need to think beyond Google rankings. LLM citations are a new type of online visibility that can help your dental practice appear in AI-generated answers,…

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    Q3 PPC Benchmarks: What’s changed and what it means for your campaigns

    10 October 2025 | | Lead Generation, Marketing, Pay Per Click

    Following our Q2 analysis, we’ve reviewed the latest data from Google Ads campaigns we manage for dental practices across the UK. This Q3 benchmark update highlights how performance has shifted over the summer months – offering valuable insights into trends,…

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    AI Receptionists – Why you’ve probably already spoken to a robot without knowing it and why that’s not actually a bad thing.

    6 October 2025 | | AI, Marketing

    “The future of AI is not about replacing humans, it’s about augmenting human capabilities.” – Sundar Pichai, CEO of Google. With the best will in the world, you can’t be everything, everywhere, all at once. As much as you’d like…

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    Maximising Local SEO: A Dentist’s Guide to 2025

    29 September 2025 | | Blog, Search Engine Optimisation

    With 78% of local mobile searches resulting in offline visits within 24 hours, it’s imperative for dental professionals to optimise their online presence to attract and retain patients. This guide delves into the most effective local SEO strategies tailored for…

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    "Excellent service from James at Dental Design, thank you very much for your prompt attention whenever I get in touch! Would definitely recommend to a friend" Alison Tarmey View Full Testimonial
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    "As a dental practice manager I cannot recommend Dental Design highly enough. They are just brilliant at what they do. Lucy and her colleagues are just an email or a phone call away...." Emma Smith View Full Testimonial
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    "Really great company to deal with. They always respond quickly and are truly reliable. I would 100% recommend, the staff are so friendly and helpful." Michelle Molloy View Full Testimonial
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    "I got increased traffic and new patients applying to my surgery, once Dental Design upgraded my website. They are very professional, efficient & adaptive to new situations..." Joanna Gallop View Full Testimonial
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    "Lucy has been a star, responding to and acting upon our requests in a prompt, efficient and professional manner, as well as the rest of the Dental Design team..." Abhay Shah View Full Testimonial
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    "...Since the website has been up and running Lucy Mander has been our point of contact. She has been invaluable and gone out of her way to help us, especially during COVID-19 lockdown... " Lucy Jones View Full Testimonial
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    "Thank you for all your help and support, and the provision of valuable learning aids for our patients and staff alike in these difficult times. We love the look of our practice website. Very professional!" Sandra Luck View Full Testimonial
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    "Dental Design stood out both in their knowledge of the industry and their professionalism and can-do attitude. All of their staff are exceptionally competent and knowledgeable..." Harvey Rook View Full Testimonial
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    "Having done extensive research into all the dental website companies, the team and package offered at dental design was unrivalled..." Neil Shah View Full Testimonial
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    "The team at dental design (especially Rosie) are absolutely fantastic and are always on hand to help. They are professional, friendly and extremely efficient. Rosie always gets back..." KiKi Wilmot View Full Testimonial
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    "Dental Design are fantastic to work with, our website is amazing and the support they provide is second to none. Our account manager Rosie L is a fabulous point..." Luke Lucas View Full Testimonial
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    "Having worked with the Dental Design team for the last six months, I've found them not only helpful, but friendly and approachable too. I bombard Marcus with regular..." Sophie Harper View Full Testimonial
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