The days are getting longer, freezing winds are abating to be replaced with warm sunshine and the supermarket shelves are bedecked with chocolate eggs, bunnies and daffodils. Spring is no longer just around the corner, it’s well and truly upon…
Optimise Internal Linking
22 March 2022 | Aniqa Tabassum | Blog, Marketing, Search Engine OptimisationFor your website to rank, its need links! Links are one of the many ways users and search engines find and understand your content. A poor internal linking structure can have a negative effect on your rankings. In this blog,…
New Google Maps Update: Questions and Answers
24 February 2022 | Aniqa Tabassum | Blog, Marketing, Search Engine OptimisationHave you spotted the new feature that is popping up in Google Maps? A handful of users and SEO experts have noticed the question and answer feature is now appearing within Google Maps interface. The ‘Question and Answer’ feature originally…
How to Optimise Google My Business to get more Patients
26 January 2022 | Aniqa Tabassum | Blog, Marketing, Search Engine OptimisationWith more than 92% of search engine market share, it’s clear to say that Google is king when it comes to online search traffic. Creating a Google My Business profile is a great way to attract new customers to your…
Seven Significant Sections of a High-Converting Landing Page
25 January 2022 | Alison Woodcock | Blog, Creative Design, Web designA landing page is a standalone page that delivers a specific message. It is a call to action (CTA) to compel web visitors to take a particular course of action. Your landing page could be offering patients a special offer…
A Christmas Hangover: Why do rankings drop in December?
14 January 2022 | Matt Keech | Blog, Marketing, Search Engine OptimisationThe holiday season is behind us and we’ve emerged from our comfortable Christmas bubbles to dive headfirst into a chilly and busy January. Traditionally a time of reviewing the successes and failures of the previous year and making resolutions about…
Your practice consists of a fully qualified dental team that can offer all treatments and services to help fix and maintain oral hygiene. But so can most of your competitors. Prospective patients want to know what sets your practice apart…
Why Facebook is still the king of social marketing
20 December 2021 | Alison Woodcock | Blog, Marketing, Social MediaA few months ago TikTok announced they’d recently hit one billion users, remarkable progress for a platform that only launched five years ago. It’s following hot on the heels of Instagram which is approaching 1.4 billion users and also shows…
Instagram is one of the largest social platforms, with over 28 million users in the UK and still growing. CEO of Instagram, @mosseri, recently shared some new information about the new changes coming to the platform in 2022 and details…
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