Ensuring your PPC campaign is performing well on a mobile device is no longer a luxury task. More people are looking for dental practices and dental treatments on their mobile devices than ever before, and the investment you’ve made into…
Do you need to rethink your Online Advertising?
27 February 2015 | Lucy Mander | Marketing, Pay Per ClickA practices main goal is to recruit new patients, therefore choosing the best place to advertise becomes very important so you may need to rethink your PPC, mobile and SEO strategies moving forward into 2015. What is PPC? If you…
Would Your Practice Like More Patients Each Month?
20 February 2015 | Lucy Mander | Blog, Marketing, Pay Per Click, Search Engine Optimisation, Social MediaThe Big Three: Search Engine Optimisation – Search Engine Optimisation is an art and one of the best ways to get traffic to your website which then leads to an increased amount of new patients. Being higher up the search…
SEO and Pay Per Click advertising are often seen as two different entities. This is sometimes due to the fact that if search visibility is already achieved through SEO; paid search is seen as unnecessary. Here are four reasons you…
Optimise Your Landing Pages
6 January 2015 | Lucy Mander | Creative Design, Marketing, Pay Per ClickVisitors arrive at your web site through a variety of online channels: pay-per-click (PPC), organic search (SEO), e-mail offers and print ads. Once there, they need to fulfill the objective of acting upon a promotion, or buying a specific product….
Outbound links can increase rankings…
24 October 2014 | Marcus Amberton | Blog, Pay Per Click, Search Engine OptimisationOne of the most common myths in SEO is that you should fully concentrate on getting quality inbound links and not bother linking out from your website. If you are doing this, then you are missing out! If you review…
PPC can be a strange and potentially expensive world for newcomers if things go wrong. Read on for a brief guide of what you need to know if you are thinking about using PPC. Alternatively, why not concentrate on being a…
There is an endless supply of data coming from Adwords; sometimes getting through all the data can be a little daunting. It can be easy to get lost in all of it and not really know what you should be…
Does anyone else find the thought sickening that it is only 98 days until Christmas, the winter is upon us and companies are already promoting the festive season. Why are people so quick to say goodbye to the nice summer…
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