Catch our latest marketing advice & information.
By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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As Dentists, you have a lot competing for your attention. So it’s easy to lose track of the latest trends in social media. But let’s be honest – it’s pretty much impossible to know that you don’t know something that…
Do you provide NHS treatment at your practice? From 1st Apil 2015, dental practices providing treatment commissioned by NHS England will be required to implement the NHS Friends and Family test (FFT). The FFT is a feedback tool that supports…
Are you doing email marketing? If not why not? Whether it be including special offers in appointment reminders or sending monthly newsletters, carrying out email marketing provides you with another means of promoting the services at your practice. How…
Today is the day that Google will be rolling out one of their biggest changes to their mobile ranking algorithm. The change is so big that it has been called “mobilegeddon” and quite rightly so. If your website is not…
Definition of Dwell Time Dwell time is a metric that calculates user engagement, session duration, and SERP CTRs. It is a data point that is not publicly available (or thoroughly understood), but is nonetheless a factor that affects a site’s…
Social media can be anything but social at times and can seem very much like a solitary endeavor when racking your brain for content ideas. After all, most dental practices have one person or one small team dedicated to producing…
Search engine optimisation is highly competitive and a constant race to stay one move ahead of your competitors. To win, you need to continually improve your own website and monitor your competitors’ SEO activity. Understanding your competitors SEO performance and knowing…
Just like any social media platform, if you are only joining to promote your practice rather than providing a benefit to users then you will not succeed. Are your patients on Pinterest? If so then start using this huge online platform and…
You have decided to use social media to help improve the exposure of your practice online, but it can be tempting to just use these platforms to promote offers and treatments to patients. Whilst it is important to use social…
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