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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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Landing pages are of key importance if you want the best results from your Google Adwords campaign. What is a landing page? This is the page which appears in response to a person clicking a sponsored advert within Google’s search…
A dental website needs to satisfy the demands of many groups of individuals. Referring dentists, new patients, existing patients, the wider community and interested parties will all make assumptions about your practice, you, your staff, and the quality of your…
While the number of digital marketing channels may have grown since the early days of the internet, email is still the most effective for marketers. Despite the stigma of being middle-aged technology, email is still useful and universally accepted. Saying that its one…
Automatic pilot (noun) 1) A device for keeping an aircraft on a set course without the interventions of the pilot. Have you set up your adwords ppc campaign and left it to run by itself? Do you have a ‘if…
We all know that SEO (Search Engine Optimisation) is important when it comes to being successful online. However, the true benefits of SEO can only be seen when combined with a user-friendly site. This article will help provide you with…
High quality, fresh and unique content is one of the most important ranking factors. If you haven’t already, I would thoroughly recommend setting up a blog. Blogs are great for getting regular, fresh content on your Dental website and not…
Marketing your practice online brings many benefits that are not available with traditional and offline marketing. Not only has the internet dramatically changed over the years but so has marketing. Online marketing can include: • Website • Search (SEO) • Email…
Any one that knows anything about search engine optimisation for dental practices, knows that local search is key to success. Whilst reviews and social signals are regularly spoken about, they do not come close to the weighting given to local…
So, here’s what we know. Mobile usage is growing. Massively. Not only that, we also know that when a user is browsing on a mobile phone they are much more likely to convert/purchase/take action – which ever verb you want…
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