Catch our latest marketing advice & information.
By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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AMP – Accelerated Mobile Pages (AMP) is a new project of Google’s, with long-lasting and far-reaching consequences for marketers. The project is a step forward from Google’s growing ‘mobile-first approach’ towards content that is served to the user, so that the…
Anchor Text – A clickable text in a hyperlink, should be keyword rich Back Link – An incoming link to a website from another website, it’s always better to have less high quality links than more low quality ones Content…
Online reviews are an important part of the patient’s journey to enquiring at your practice. Reviews can be used to start the patient’s journey or to supplement their research into your practice. Whilst Google reviews are very important, they are…
Raising money, rocking the pink and eating ALOT of cake for the Smile in Pink Day for Bridge 2 Aid! Over 70% of people in the world have no access to dental treatment and Bridge2Aid believes that everybody has the…
Our existing SEO accounts will know that as standard we provide a no-fuss and to-the-point monthly Stats Sheet reporting at a glance your website’s analytics at a glance. We also provide a link to the Google Analytics account which has…
Google recently announced expanded text ads at its Google Performance Summit. In the biggest change to the Adwords product since the introduction of ‘Quality Score’, Google are now allowing advertisers two 30 character headlines and up to 80 characters in…
Page loading time is obviously an important part of any website’s user experience, how often do you abandon a page when it takes too long to load? Waiting for a website to load is no different from waiting in line…
Most dental practices look back at us in horror when we suggest that they should be posting on social media once per day at a minimum on Facebook and twitter- not to mention multiple times per week on pinterest, google+…
Search engine optimisation (SEO) is a huge subject. Part of SEO is carrying out on-page optimisation (SEO that is carried out on the website itself). And part of on-page optimisation is writing meta descriptions for each webpage. There are many…
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