As we head into 2020, everyone is talking about 5G. The technology has been rolling out since the middle of last year by a number of providers across the globe and is set to reach 1.4 billion devices by 2025.
5G has some exciting things to offer including reduced latency, improved connections and faster speeds. 5G is 100 times faster than 4G depending on how close to the transmitter you are. These speeds mean faster internet, faster load times, the ability to seamlessly stream 4K video and more.
With 4K and reliable streaming on the go, consumers will expect better video content and more of it. 5G combined with bluetooth innovations will enable almost instantaneous connections between devices, allowing them to communicate more effectively.
From voice search to 5G, marketers need to begin thinking about creative ways to use these technologies to reach new customers and retain existing ones.
5G’s capabilities will see websites take greater advantage of video, especially 4K video, because of the loading times which can usually be astronomical on mobile connections. This will mean that web designers have a lot more license to introduce increasingly complex visual elements to their websites, introducing more elements like augmented and virtual reality.
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