A main aim of any dental practice’s SEO efforts should be to gain visibility within the maps section of the search results. This is the section that normally appears below the paid ads, but above the organic search results. There’ll…
ONLINE REVIEW CONTENT AND SEO
15 March 2019 | Rosie Littlejohns | Marketing, Search Engine OptimisationOnline Reviews And SEO We all know that online reviews are important. According to Moz, reviews on your Google Business Listing are the 3rd largest factor contributing to the local pack (maps) position. So, by building up reviews over time,…
SHOULD BRAND NAME BE USED IN TITLE TAGS?
11 March 2019 | Rosie Littlejohns | Search Engine OptimisationWhat are Title Tags? Title tags, or Meta titles, dictate how your website shows within Google results. They are the title of the webpage, and Google will display this within the SERPs to searchers. The search engine results will typically…
HOW TO IMPROVE ENQUIRY QUALITY
8 March 2019 | Marcus Amberton | Blog, Internet, Marketing, Search Engine Optimisation, Web designIt can be really frustrating when you pour a ton of money into a marketing campaign, to receive an enquiry that doesn’t convert into treatment. There are some ways to tackle this issue though. 1. User Experience There’s multiple stages…
Struggling with content ideas for a blog post?
27 February 2019 | Marcus Amberton | Blog, Search Engine OptimisationHave you ever needed to write a blog post and end up going into meltdown because you have absolutely no idea where to begin or what to post about? Don’t worry… I’ve been there! The purpose of this blog is…
The New Year is an exciting time and the perfect opportunity to put goals in place for the coming year. As always, your website and online visibility should be a priority. SEO is evolving faster than ever, so keeping abreast…
Marketing Tips for Small Businesses
27 December 2018 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaIdentify your target market and check out competitors Which patients are being targeted as part of your marketing activities? Identify your patients. Review and analyse their marketing activities Create a checklist of their best practices Optimise your Website Use targeted…
Google My Business – How To Improve Your Visibility
7 December 2018 | Leigh Brown | Search Engine Optimisation, UncategorisedEvery local business strives to improve their organic and local pack visibility in Google. Securing top positions in the organic and local search increases the chances of that website receiving the majority of the free traffic available from searches in…
Online competition is fierce and with most dental practices having an online presence, customers no longer have to tolerate a slow website. If your website is slow, your customers will simply find another website that performs better for them. Today’s…
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