As a Dental Practice owner, you have probably heard of Facebook business pages and Facebook Likes. Facebook Likes are probably the most important factor in being a success on Facebook. Without them, you will find that your posts and business…
The Advertising Standards Agency (ASA) has announced that from the 31st January they will be actively monitoring Social Media accounts in a bid to crack down on the advertisement of Botox. Dental Practices now need to make sure that any…
What are Facebook Ads? Facebook ads are targeted to users based on their location, demographic, and profile information and can effectively grow your practice online. Where do Facebook Ads Appear? Search-Based Ads Newsfeed / Right Column Marketplace Mobile Instagram Instagram…
Promoting your dental clinic in the local area with Facebook’s advanced location targeting
17th December 2019 | Fiona | Blog, Social MediaYour dental clinic is based in a certain location. You want to make sure people in and around that location know about your clinic. So how do you reach out to them effectively and in a way that doesn’t cost…
How to increase your engagement rate on social media
2nd December 2019 | Lucy Mander | Marketing, Social MediaEngagement rates are metrics that track how actively involved with your content your audience is. Here are some top tips about how you can improve your engagement rate: 1. Post frequently on your social media profiles (and at optimal times)…
How to improve your marketing over the holiday season
8th November 2019 | Lucy Mander | Marketing, Social MediaFor many practices, seasonal campaigns can bring an increase in business. Generating strong enquiries is all about finding and connecting with the right patients on the right channels. So what can your practice do to attract new patients and increase…
Businesses have taken notice of the overwhelming number of customers who prefer to watch videos for information and entertainment. It’s no secret that consumer attention is best held by video: the storytelling ability is heightened with video vs. written content….
Why should your dental practice be using social media?
28th August 2019 | Lucy Mander | Marketing, Social MediaThe power of social media has grown so much and social media platforms such as Facebook and Instagram allow for excellent marketing opportunities for dentists, who are looking to promote their dental practice. Like any business, if your dental practice…
How To Increase Your Social Media Engagement
4th July 2019 | Lucy Mander | Blog, Marketing, Social MediaIt’s often underestimated how important the value of engagement is on social media. If you are just shouting into the abyss and not taking the time to truly interact with your current or potential followers, you could be are missing…
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