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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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Marketing as a business function proves itself when it is measurable and monitorable. To this end, knowing how users engage with your site is a useful way in determining effectiveness and evaluating marketing resources. Understanding the marketing funnel of your…
Competitions on Twitter can be a great way to increase followers, boost engagement and raise awareness of campaigns. I’ve seen lots of dentists running free toothbrush competitions / tooth whitening discounts, etc, but are you playing by the rules and…
One of the most common myths in SEO is that you should fully concentrate on getting quality inbound links and not bother linking out from your website. If you are doing this, then you are missing out! If you review…
Social media for dental practices is very much based around the premise of brand awareness, however as with all business activities, ideally you would like to see some form of return from your investment. Here’s some ideas for monetising social…
BrightEdge – leading global SEO and brand managers – have released their Mobile Share Report featuring data for mobile use and behaviour across industries. Whilst the data is collected from brands from across the United States and beyond, the takeaways…
Twitter has announced via a carefully worded tweet that “we’ve confidentially submitted an S-1 to the SEC for a planned IP. This tweet does not constitute an offer of any securities for sale”. This means that under new legislation, growing…
Within our SEO team we constantly strive to achieve return on investment for our dental practices. When it goes right, we are part of a positive effect on the bottom line of the practice and this can be a wonderful…
Since social media is changing so often it can be really hard to keep up with the stats and trends that affect how you use it. In fact, when I took a look at some of the latest social media statistics, I…
Google turned 15 years old this week; the company was founded in 1998 by Larry Page and Sergey Brin. Here are some facts that you may not know about the company. 1) Google’s original name was BackRub with the homepage…
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