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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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In the world of “fake news”, it seems at first glance, as though Googles latest Adwords update leans toward the obscure, and possibly the misinterpretation of meaning. The update is to the way Google Adwords delivers results for “exact” match keywords. There have always…
Reviews are the key to effective local search optimisation Most dentists know that a happy patient tells others about their experience. The same is true of optimisation your local listing in Google. Positive online reviews not only assist with conversion of…
Facebook – the largest social network in the world – has been known to regularly update its news feed algorithm. Often these changes make it more difficult for businesses to reach people organically in their news feeds. It is well…
The SEO /PPC team have just undertaken their Google Adwords exams, myself included. Now that we’ve all passed and there are smug smiles all-around, I thought I’d share some insight following my re-cap of studies for the Google Adwords Fundamental…
Search Engine Optimisation 66% marketers say improving SEO and growing their organic presence is their top marketing priority of 2017! 41% of adults and 55% of teenagers are already using voice search daily, and the figures are set to rise…
Recently we have undertook our Google Ad-Words exams. We’d like to share with you the importance of Pay-Per Click (PPC) campaigns and how it can help your business get the ROI you hope to get. 1. Paid search can double…
Images are great to attract attention to parts of our website that we want viewers to look towards. For me, they are also an important consideration when deciding whether to explore the website or not. The factors I take into…
The Dental Design SEO team have been swotting away these last few days in preparation for the annual Google Adwords Exams. Each team member has either 1 or 2 exams to take depending on the cycle (some exams are biennial)….
The SEO community has been debating for years about whether or not there is any value in having keywords in your domain or URL. Webmaster Trends Analyst John Mueller has stated in the past that the inclusion of keywords in…
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