Bounce rate is the percentage of single-page visits, so the visits in which the person left your site from the entrance page. Bounce rate is a measure of visit quality and a high bounce rate generally indicates that landing pages…
The use of infographics by dental practices for online marketing is incredibly rare. But why should it be? People are visual creatures – it is the way our minds are wired. So why not use infographics? They can help aid…
The Facts Pinterest is a womans world – 80% women users, compared to 20% male users. Over 70 million active users Over 30 billion pins Over 750 billion boards People share on Pinterest 3x more on mobile than on desktop…
Google press release on 16th March 2016…. “Today we’re announcing that beginning in May, we’ll start rolling out an update to mobile search results that increases the effect of the ranking signal to help our users find even more pages…
Everything you need to know about content marketing
24 March 2016 | Lucy Mander | Creative Design, MarketingContent is king when it comes to online marketing strategies. By producing content that is relevant, interesting and valuable for your patients means you can drive traffic and improve your rankings in the search results. 5 Steps to Content Marketing:…
In the last two weeks our SEO team have been swatting up on the latest changes to Google AdWords and then taking their annual and biennial Google AdWords exams. We all passed! The Google AdWords Certification Exam is a professional accreditation that…
The web is becoming more and more visual, and nowhere more so than on social media, where some of the most influential platforms revolve around pictures and video. Instagram With more than 400 million monthly active users, and 40 billion…
Helpful Marketing Tips for your Practice
9 March 2016 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaGreat marketing tips to help grow your practice… Create and use business cards Use your website on a regular basis Make your website mobile friendly Write a blog and share interesting practice updates on a weekly basis Listen to your…
This blog goes Stateside with a case study of the some of the SEO and Adwords strategies utilised by the American presidential candidates’ to engage with their voters, with some useful take-aways for Dental Practices in the UK … tenuous,…
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