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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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With just two days left in 2014, it’s time for some annual digital marketing predictions for the upcoming year. 1. Content marketing – Content marketing has become a large part of many marketing budgets. Businesses are continuing to move from…
Call to action is important in online marketing. They help encourage visitors on your website into carrying out a particular action e.g. to make a call, book an appointment etc. So you will be pleased to know that Facebook are…
A great website is useless without traffic, and more importantly, qualified traffic that converts visitors into customers. This is where search engine optimization (SEO) and pay-per-click (PPC) come into play. PPC works hand in hand with SEO, driving visitors to…
A new study from Yahoo shows that more and more mobile searches are happening in the home, where PCs or laptops are also available. How can marketers take advantage of this? Sometimes conventional wisdom gets it wrong, like the old…
As 2014 draws to a close, Google has released an insight into some of the top searches made using their search engines globally over the course of this year. Robin Williams, whose untimely passing dominated headlines in summer 2014, was…
We are all being told that unique content is what Google loves. But creating GREAT content can be tricky. If you are looking for ways to grab people’s attention, keep them reading and to ultimately make some sort of action…
Over the past year, video has really taken off dramatically. YouTube alone has more than 4 billion views per day and is the second largest search engine right after Google. Video marketing is one of the most effective ways to promote…
There are hundreds of things that you could be doing to help your rankings. On page SEO is perhaps the most important process not only for better rankings but also for a successful internet marketing campaign. Here are just ten of…
Yesterday saw the iconic Apple-1 sell for £563,904. The Henry Ford organisation bought the working computer to join its collection of technological and scientific artefacts in its museums in Michigan USA. The original Apple-1 was sold as just the circuit…
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